Celebrating the Rock n' Roll Hall of Fame in Cleveland, OH. Dark denim wraps the toe, profile, and heel, all of which are distressed at certain points in reference to a Rockstar’s beloved pair of jeans. What’s more, the Swoosh is set aflame and patched atop the lateral side much like one would do with a denim jacket or vest.
Product Design Art Direction: Luke Gordon
Color Design: Luke Gordon
Graphic Design: Luke Gordon
Material Design: Chris Munar
Product Line Management: Albert Zaporteza
Product Development: Sally Davis
Material Development: Cailin Chu
Apparel Design: Danny Estrada, Luke Gordon